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We Are All Influencers

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Influencers are everywhere today.  Every celebrity is an influencer. Some cats and dogs are influencers that make a lot of money.  As influencers, athletes can change the trajectory of a team. Crazy Grandmas and every teenager with a camera is an influencer.  Every person in marketing knows that snagging a big influencer is the key to success for any consumer […]

When the “Crazy Uncle” is in Charge

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We all know about the crazy uncle. He’s the one who shows up drunk at Christmas and then disappears for three months. He’s the one who pulls up out front in a mobile home and wants to borrow an electrical extension cord. He’s the one who tells the same long stories again and again even though they weren’t […]

The Worst Workplace Label: Unresponsive

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Lots of words come to mind when describing bad traits that show up as labels at work. Sloppy, lazy, sleepy and clueless are a few that you might want to avoid. If any of these show up in your review, it’s time to hit the reset button. But there is one descriptor that is even […]